Middle East Retail Forum (MRF) 2023

Ashish Shukla is the CEO of Cinépolis Gulf. In his role, Shukla is responsible for adapting Cinépolis International best practices in cinemas under the banner ‘Cinépolis Gulf’, which commenced operations in Bahrain and Oman in 2019 and will soon launch in the UAE and Saudi Arabia. With his expertise and experience, Shukla brings on board an extensive first-hand experience in film exhibition, hospitality, retail and real estate. He is adept at technological integration with rich experience in selection, application of relevant and emerging technologies in pursuit of exceeding business goals. With hospitality roots and over two decades of experience, Shukla has successfully established multiple businesses from start-up phase to full-blown scalable businesses in his professional journey viz. Cinépolis India, Bharti Retail (Walmart India), PVR Cinemas. Shukla is always enthusiastic to think creative, providing unique concepts and innovations to the projects he is associated with.